EFFECTIVE COMMUNICATION STRATEGIES

a.     Pitching (W2): -        Each groups must come up with 5 potential products that adhere to the product outline, and a sketch drawing on an A4 paper with all the features and dimensions of each product are clarified to the lecturer for approval. -        After pitching, the lecturer will choose 3 out of 5 potential products from the pitch and the groups are to prepare the selected products for proposal presentation. b.     Proposal presentation (W3): 10% marks allocation -        Presentation using audio-visual aids. -        1st part: Group Name & Logo elaboration (2%) -        2nd part: Organization Chart with definitive job specs. (2%) -        3rd part: Product Proposal – (6%) i. Product Specifications with traced diagrams of all 3 products. ii. Estimat...

To develop or innovate a product that comes with its commercial package and present it in front of the class in W12. The objective of the assessment is for each group to work in groups and manage the structural requirement and demand that comes with it.   The Product - Each groups are given the choice whether to develop a product from scratch or to innovate an already existing product. The product must be demonstrative and technical in nature. Preferably, the product may be demonstrated in steps, and these steps can be divided equally to all team members as a respective slots for their presentation. The Commercial Package – Simultaneously, the prepared product must be assisted with packaging ( if the product is compact) or sticker label ( if the product is bulky & unsuitable for packaging ). A 30 seconds commercial video of the product is to be prepared by each teams, the format and the approach of the commercial video is up to the teams’ prerogative. Each video must ...